How New Tech Is Making Wine Cellars Smarter

Imagine if your entire wine cellar could be delivered to you anywhere, whether you’re shuttling between homes or heading to an office overseas. Sign up for the new service from New York–based start-up Baxus, and your prized bottles are just a few clicks away. The company will store your favorite vintages in one of its temperature-controlled vaults—and create a metaverse-based counterpart for each.

Plug in an NFT-enabled digital frame from Baxus’s partner Metasill and you can summon a 3-D, highly detailed image of your last bottle of 2000 Petrus. Or swipe to view your 1997 Screaming Eagle instead. The frame allows you to show off your cellar anywhere—and minting your own NFTs certifies authenticity and ownership. You can also view your collection, at smaller scale, through the Baxus web app on any smartphone.

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