A fun and chic fashion line that marks a new era for Pacha Ibiza, The Pacha Collection 2024 vibrantly celebrates the spirit of Ibizan culture
Pacha Ibiza, the world’s most iconic nightclub and the birthplace of legendary DJs, has stood firm as the ultimate nightlife experience for over 50 years. With it, comes the fashionable extension of the brand – the famed Pacha Collection, a fun and flamboyant fashion line that encompasses the spirit of Pacha Ibiza in wearable form.
Intertwining music, creativity, and the freedom of expression that Pacha Ibiza is synonymous with, the must-have Pacha Collection 2024 captures the surrealistic magical moments cherished by music lovers worldwide.
Drawing inspiration from the global essence of ‘Pacha is Ibiza,’ this amazing collection has been reconceptualised as a fashion line, offering versatile, multi-purpose wardrobe staples that are perfect for day-to-night wear.
Each of the statement-making pieces in the collection is infused with legacy Pacha imagery, boldly reflecting the island’s unique ethos, and has been shot with the beautiful Victoria’s Secret model, Bruna Lírio at iconic Ibiza locations, including Es Vedra, Old Town and of course, the Pacha Ibiza nightclub. Key pieces feature modern techniques such as embroidery as well as digital print, telling Pacha Ibiza’s story with every thread.
The standout pieces from Pacha Collection 2024 brilliantly incorporate a fusion of modern techniques through various artistic mediums. The unisex ICON hoodie, Cherry tank top and exclusive edition REFLECT sweatshirt for example, utilise modern techniques that have reinvented the famed twin cherries in 2D and 3D embroidery, silicon embossing, digital print and velvet transfer, with each of them proudly narrating the story of Pacha Ibiza.
The ICON hoodie is symbolic of Pacha’s famed gatherings of Pacha Lovers, from Bob Marley to Grace Jones; while the Exclusive Edition PACHA HOUSE Sweatshirt is emblematic of Pacha Ibiza’s finca. The ANGEL Hoodie is a nod to a legacy illustration drawn in 1992 and in paying homage to this illustration, the hoodie connects current Pacha Ibiza enthusiasts with the club’s storied cultural heritage.
Taking things up a notch, The Pacha Collection 2024 has also been expanded to include menswear, womenswear, athleisure, childrenswear, and the coolest range of Pacha-iconic accessories, such as the 50th anniversary book Fifty Years of Bliss – ensuring there’s a collector’s item for everyone.
Sustainability lies at the heart of The Pacha Collection 2024, with much of the collection using clean and eco materials such as BCI cotton, recycled cotton, and organic cotton; sourced from verified third-party suppliers to make each piece. Notably, the brand’s production partner in Portugal is in compliance with the Fairtrade standards and FLOCERT certification requirements; and also has a Scope Certificate that adheres to organic content, global recycled and recycled claim standards. This factory of production also has significant certifications including ISO 14001, SEDEX.
The Pacha Collection 2024 is available at Destino Pacha Hotel and online at www.pachashop.com, as well as on Instagram, extending its fashionable reach beyond physical locations and offering enthusiasts a global platform to connect with and embody the essence of Pacha Ibiza, regardless of their geographical location.
What’s more, following the remarkable success of the Keinemusik x Pacha Collection, where the entire drop sold out within just three hours at Pacha Ibiza, The Pacha Collection has also announced elite collaborations with artists such as Lost Frequencies, Camelphat and Blond:ISH; with many more exciting limited edition collaborations in the pipeline.
