Inside the Mind of the Modern Private Jet Buyer

private jet jetcraft

The Gulfstream G650ER, part of the Jetcraft fleet.

Armed with its latest insights, Jetcraft reveals how private jet and yacht ownership is reflecting a new breed of global entrepreneur.

As Monaco welcomes guests from around the world for its eponymous annual yacht show, Jetcraft remains one of the leading voices in that other elevated HNWI realm: private aviation. Recognised this year with a Robb Report Monaco & Côte d’Azur Best of the Best award, the company has built a reputation for combining an international perspective with a deep understanding of local markets.

At the centre of this expertise is Ever Forward, Jetcraft’s annual market report. Published for more than a decade, its release has become a reference point for the industry, offering data-driven insights into the trends shaping private aviation. Among its findings, the study has consistently tracked the reduction in the age of private jet buyers, the rising importance of global connectivity for business leaders, and the growing role of aircraft as both a practical asset and a lifestyle investment. These shifts reflect how the next generation of entrepreneurs is approaching ownership earlier in life and with different priorities than before.

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Real-time market perspectives

This year, Jetcraft expanded its reporting with the quarterly launch of Market Intelligence Updates. These provide a realtime view of the market, helping clients navigate shifting conditions with clarity. The Q3 2025 edition highlights several contrasts: while private jet owners are trending younger, yacht ownership typically comes later in life. For many, a jet is an essential tool for business, enabling efficiency and reach at a time when careers and enterprises are growing rapidly. A yacht—on the other hand—often represents a later-stage investment centred on leisure, family and time away from work.

Company owner and chairman Jahid Fazal-Karim.

The analysis also reveals regional variations. In Africa, for instance, 57 percent of private jet owners also own a yacht. In Europe, the figure is 30 percent, while in North America it is 38 percent. Average yacht values vary too, reaching around €63 million in the Middle East, €40 million in Asia and €30 million in Africa. These figures illustrate how wealth, lifestyle preferences and investment priorities differ across the globe.

Evolving priorities

As stated, the data shows that ownership patterns evolve with age. Jahid Fazal-Karim, owner and chairman of the board at Jetcraft, comments: “We’ve always known that aircraft and yachts fulfil very different roles in our clients’ lives. What our latest analysis shows is how clearly that distinction grows over time. A plane is an indispensable business tool. Later, the yacht becomes an asset for family and leisure.”

With seller expectations rising as the market tightens, understanding both economic conditions and life stage has become essential for owners making major investment decisions. Jetcraft helps clients make those choices at the right time, ensuring their aviation preferences fit seamlessly into the broader context of their lives.

Looking ahead

As the boundaries between business and leisure continue to recalibrate, Jetcraft remains committed to providing clear and timely insights to guide aircraft ownership decisions. By combining global reach with local expertise, the company offers clarity in a market where priorities—like the owners themselves— are constantly evolving.

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