As Dior’s artistic director, Kim Jones knows a thing or two about couture. Now the creative is embedding that level of luxury into the Cognac industry.
Spirits giant Hennessy and Jones have teamed up to create a suave collection of Cognac-inspired goods. Unveiled this month, the drop includes a limited-edition gold bottle holder, a decanter that features a beautiful dégradé—mirroring past collections by the English designer— and a chic pair of brown-toned sneakers. Hennessy and Jones are each no stranger to collaborations, but the duo’s partnership marks the spirit maker’s first foray into fashion as well as the creative’s first venture into the spirits space. Jones, following in the footsteps of Frank Gehry’s and Ridley Scott’s previous collabs with the French brand, choose to pay homage to Cognac and couture in this latest release.
The Hennessy X.O Masterpiece donning Kim Jones’s name to mark the collaboration.
In an interview with Robb Report at Aman New York, the Central Saint Martins grad shares how designed the decanter resembles creating couture. “Well, in the essence of the form, it’s quite similar, but actually in the process, it’s very different because it’s actually product design,” Jones says. Crafted
